Social media should be the main ingredient of any marketing strategy. While some marketing techniques may get a bit expensive, Facebook is free and may bring you big profits. It’s vital to have your Facebook Business Page correctly optimized with some SEO best practices in order to maximize conversions. First of all, there is a […]
Google and Twitter
Google has announced that tweets made on Twitter will now be crawled to show up in Google search results. Google made the announcement via a tweet: On the official Google blog: ‘Tweets take flight in the Google App‘ Google wrote that “you can find real-time content from Twitter right in the search results”. It has […]
Digital Marketing Snapshot
Highlights Mobile (phone+tablet) spending is up 167% year-over-year for paid social ads and up 37% for paid search 36% of revenue from advertiser sales is now on mobile (phone), up from just 16% last year As a percentage of total spend, mobile comprises 63% of paid social spending (up from 51% last year) and 38% […]
Google Account and G+ Profile Changes
Google has announced that it is no longer going to force users to create a Google+ profile when you create a new Google Account. There are many reports around the internet that Google Plus is dead, however for now it just a separation of their products. As posted on their blog: When we launched Google+, […]
Further Explanation of New Facebook Community Standards
Facebook has recently updated their Community Standards…and there is a lot to read in the fine print, they cover a lot and are a little confusing. Luckily they have recently published a blog post which explains their changes a little more. Here is their blog post: Explaining Our Community Standards and Approach to Government Requests […]