Do Google use the same algorithm to rank all the results on page 1, or different algorithms for a wider variety in the results? (Pos. 1-3 – primary focus on freshness Pos. 4-6 – primary focus on backlinks Pos. 7-10 – primary focus on social signals) Jacob Worsøe, Denmark
Watch Matt Cutts having fun with Chromebook Pixel
If you had to deal with short-term duplicated content on a news site (perhaps publishing a story on two different URLs over one day), what would you do in order to avoid any penalty from a duplicate content filter? Computerklaus, São Paulo, Brazil
Matt Cutts shares his thoughts on the “How Search Works” website, which gives a visual explanation of Google’s algorithms, crawls, indexing and spam, more.
How does Google handle duplicate content and what negative effects can it have on rankings from an SEO perspective? Gary Taylor, Stratford Upon Avon, UK